What we do

MPTC's Digital Marketing Associate of Applied Science Degree is one of the first of its kind in the United States. This degree option incorporates content management skills, strategy and analytics across digital and social marketing platforms. Specifically, we align promotions on websites, through email, in social media applications, via mobile applications, through online catalog sites, and in display ads so they are coordinated creatively. Finally, we manage the quality of digital platforms by ensuring all partners receive timely, accurate, and quality information. Yet we go further.  We test our media programs as end-users; we track, report, and analyze the performance of our digital marketing programs.  Our first question: How well do these programs connect quality people with quality goods and services?  Our second question: How can we Do More?